top of page

CADAC REBRANDS AS DISCRETE ‘CADAC CONSOLES’ AND ‘CADAC IMMERSIVE’ BUSINESS UNITS

Cadac Consoles unveils corporate rebranding and major product realignment with the launch of a new flagship product line at ISE


Cadac CM-J50 console rear panel
Cadac Consoles rebrands with launch of the CM-Series

In a strategic move to redefine its presence in the professional audio industry, Cadac, the famous heritage pro-audio brand, is dividing into two distinct, independent business units, reflecting the current evolution of its product development activities; namely Cadac Consoles and Cadac Immersive.

Cadac Consoles will retain its focus on the development of advanced digital audio mixing systems, with product development, sales and brand management remaining firmly in the UK. The business is rebranding under a new logo and corporate identity, with a renewed product offering scheduled to be unveiled at ISE; along with an all-new website.

Cadac Consoles effectively paused commercial activity at the outset of the covid-19 emergency, retiring its previous CDC series product lines, but continuing the development work on a new-generation product line. The near three-year intensive R&D program has brought to fruition a new Cadac Consoles flagship product line, the CM-Series, being debuted in Barcelona at ISE on its booth in Hall 7 (J700).

The new CM-J50 96 input, 56 bus live mixing console and range of compact ‘intelligent’ remote stage racks, together with an all-new iPad app and offline editor, represents the initial release phase of the CM-Series mix platform. The system represents the pinnacle of Cadac's engineering prowess. Boasting robust new hardware and a further evolution of the Cadac user interface, it provides greater connectivity, control, and flexibility in a familiar form factor that is significantly faster, smaller and lighter than its forebears. Combining its industry leading intuitive workflow with unprecedented audio quality and latency management, the CM-J50 provides the audio professional with an unparalleled mixing experience.

Commenting on the new product development, James Godbehear, Director of Marketing and Business Operations, Cadac Consoles states, “While we have kept a very low profile throughout the tumult of recent years, behind the cloak of silence we have been solely focused on developing our next generation mixing system. A development that stays true to our core values of a no-compromise audio first design, coupled with a powerful but highly intuitive and uncomplicated GUI for control of some very complex functionality.”

“With the creation of the Cadac Immersive division and the additional available R&D resources,” says Emily Watson, Head of R&D, “We are actively exploring the possibilities of integrating immersive technology into the CM System and the exciting potential of object based mixing. This would open up huge creative opportunities for the sound engineer with this fascinating approach to mixing."

Cadac Immersive, headquartered at its Beijing R&D facility, will focus on marketing its range of proprietary standalone immersive audio products. Leveraging cutting-edge technologies and industry expertise in audio spatialisation, it will cater to the growing demand for immersive and 3D audio experiences across theatre, fixed installation and cinema applications. The Cadac Immersive solution is based on a High-Order Ambisonics algorithm, ensuring isotropic audio reproduction that closely matches the natural binaural auditory characteristics of the human ear. The initial MAP and CP range of units, along with intuitive control software, provides true creative control of the 3D audio environment.

“This strategic rebranding reflects Cadac's commitment to staying at the forefront of audio innovation and responding to the evolving needs of the industry,” says Godbehear. “It is testament to our dedication to pushing the boundaries of audio technology and delivering products that empower creativity. The Cadac Consoles and Cadac Immersive business units will collectively contribute to help shape the future of professional audio, providing unparalleled solutions for audio driven applications worldwide.”

Cadac Consoles and Cadac Immersive and their respective product lines will be publicly launched at ISE 2024 on booth 7J700, with immersive audio demos also taking place in audio demo room B10.


For a free entry ticket to ISE 2024 follow the link: https://registration.firabarcelona.com/?cod_prom=IUB4KDUL#/en_GB/E234024/WEB


For more information about Cadac Immersive visit www.cadac-immersive.com


 

Media Contact: KGa Marketing& Media

Keith Grant


Company Contact: Cadac

James Godbehear




Comments


Post: Blog2 Post
bottom of page